Customer data stories - Page 8
Talkdesk & Databricks join forces to unify customer data
Mon, 27th Oct 2025
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uc
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data analytics
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digital transformation
Talkdesk expands its partnership with Databricks to unify customer data, enhancing AI-driven automation and personalised experiences on its CXA platform.
BlueVoyant's warning after Qantas and Mango cyber attacks
Fri, 24th Oct 2025
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martech
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physical security
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supply chain
BlueVoyant warns Australian firms after Qantas and Mango suffer breaches via third-party suppliers, highlighting risks in supply chain cyber security.
IAG partners with Adobe to personalise insurance customer journeys
Thu, 23rd Oct 2025
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data analytics
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digital transformation
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cx
Insurance Australia Group teams up with Adobe to use AI for personalised, seamless customer experiences across its retail insurance brands.
Kmart found to have breached privacy with facial recognition use
Tue, 21st Oct 2025
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data protection
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surveillance
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martech
Kmart breached Australian privacy laws by using facial recognition in 28 stores without proper consent, collecting biometric data to tackle refund fraud.
Zoho launches free agentic AI upgrades across core business apps
Fri, 17th Oct 2025
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document management
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digital transformation
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ecm
Zoho launches free agentic AI features across its core business apps to ease AI adoption by automating tasks without added costs for users.
Twilio unveils new data features to boost enterprise engagement
Thu, 16th Oct 2025
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cx
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martech
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cdp
Twilio launches new data features like Granular Observability and expanded APIs to help enterprises boost trusted customer engagement globally.
Australian retail media first links in-store sales to digital ads
Wed, 15th Oct 2025
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data analytics
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martech
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cdp
Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.
Adobe unveils Real-Time CDP updates to boost data insights & ROAS
Mon, 13th Oct 2025
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cx
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martech
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cdp
Adobe updates Real-Time CDP with new features for real-time campaign insights, Amazon integration, and easier collaboration, boosting privacy and ROAS.
Teradata launches AI-driven customer intelligence package to boost CX
Wed, 8th Oct 2025
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data analytics
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digital transformation
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cx
Teradata launches Autonomous Customer Intelligence, an AI-driven package to transform customer data into real-time actions, boosting CX at enterprise scale.
Customer data foundations critical for brands transformation in AI era
Wed, 8th Oct 2025
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data analytics
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digital transformation
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cx
Most Australian retailers struggle to unify customer data, hindering AI adoption and personalised experiences in the growing digital marketing landscape.
Teradata launches AI-driven customer intelligence for real-time CX
Wed, 8th Oct 2025
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data analytics
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cx
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martech
Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.
Cyber insurance among small businesses surges amid rising threats
Thu, 2nd Oct 2025
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data protection
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ransomware
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martech
Cyber insurance among Australian small businesses has surged 50% amid rising cybercrime threats, with incidents costing an average of AUD $49,600 each.
Australian firms boost data privacy investment amid AI adoption
Tue, 30th Sep 2025
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data protection
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martech
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cdp
A new study reveals 82% of Australian firms are boosting data privacy investment as AI adoption rises, outpacing global and US averages amid regulatory pressure.
How AI can help you cut staff churn in the contact centre in 2026
Mon, 22nd Sep 2025
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uc
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cx
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martech
AI can help slash contact centre staff turnover in 2026 by boosting agent engagement, cutting routine tasks, and enhancing job satisfaction with smart tools.
Seattle Seahawks unite fan data with Amperity for better engagement
Fri, 19th Sep 2025
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cx
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martech
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partner programmes
Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.
Conversion APIs: The 'missing link' to better travel and airline ad campaigns?
Fri, 19th Sep 2025
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martech
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cdp
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data privacy
Australia's travel industry eyes conversion APIs to boost ad targeting and campaign returns amid rising demand and privacy-driven tracking changes.
Granicus names Karthik Anbalagan to lead AI in public sector
Thu, 18th Sep 2025
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crm
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data analytics
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cx
Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.
Granicus names Karthik Anbalagan to lead public sector AI push
Fri, 12th Sep 2025
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crm
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data analytics
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digital transformation
Granicus has named Karthik Anbalagan to lead its AI innovations, enhancing public sector digital services and citizen engagement across Australia and New Zealand.
Smartsheet names Ravi Soin as chief information security officer
Thu, 11th Sep 2025
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data protection
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martech
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rpa
Smartsheet has appointed Ravi Soin as its Chief Information Security Officer to lead global cybersecurity and data privacy initiatives amid AI advancements.
Telcos are sitting on gold. Now AI is unlocking the lode
Fri, 5th Sep 2025
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crm
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data analytics
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digital transformation
AI is revolutionising telcos, unlocking vast customer data to deliver personalised services, enhanced billing and seamless digital experiences like never before.