TelcoNews Australia - Telecommunications news for ICT decision-makers

Content Creation stories - Page 13

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Australian marketers expect content demand to surge fivefold by 2027

Tue, 16th Sep 2025
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martech
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Australian marketers expect content demand to grow fivefold by 2027, driven by personalised content and video amid tight budgets and resources.
Young professionals collaborating around digital screen in modern uk office

Gen Z urges workplaces to adopt visual & AI-first tools

Fri, 12th Sep 2025
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digital transformation
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casb
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ai
Gen Z professionals urge UK workplaces to adopt visual, AI-powered collaboration tools, citing improved creativity and communication efficiency.
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Exclusive: Fastly's Simon Wistow on AI bots changing the web

Mon, 8th Sep 2025
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partner programmes
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physical security
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llms
AI bots now generate up to 80% of web traffic on some sites, raising major risks for digital businesses over infrastructure strain and content control.
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Exclusive: Autodesk's Daron Green warns of AI 'disintermediation'

Mon, 1st Sep 2025
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digital transformation
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physical security
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genai
Autodesk is harnessing AI to reshape design workflows, boosting productivity and user experience amid rising digital disruption across industries.
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RØDE, Mackie & Lectrosonics add Dante to future audio gear

Mon, 1st Sep 2025
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content creation
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creative technologies
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low latency
RØDE, Mackie and Lectrosonics will add Audinate's Dante technology to upcoming products, enhancing networked audio solutions for global professionals.
Human artist painting vivid imaginative canvas robot generating uniform images contrast creativity mass production

AI drives content surge but human creativity sets brands apart

Sat, 30th Aug 2025
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martech
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physical security
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personalisation
Bain finds AI boosts media content volume, yet human creativity remains vital for authentic, trusted brands to stand out in a crowded market.
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Rewriting the rules of paid media creative

Thu, 28th Aug 2025
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martech
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partner programmes
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personalisation
AI-driven creative execution is revolutionising paid media, enabling brands to deliver personalised content in 400 milliseconds for better marketing performance.
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Sportian's Piracy Guard blocks 4,500 illegal streams weekly

Wed, 27th Aug 2025
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digital transformation
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physical security
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ai
Sportian's Piracy Guard blocks over 4,500 illegal streams weekly for Lega Serie A, partnering with META, YouTube and TikTok to combat growing online sports piracy.
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SuperWorld & ASI Alliance partner to build virtual real estate

Mon, 25th Aug 2025
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gaming
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crypto
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blockchain
SuperWorld partners with ASI Alliance to enhance its virtual real estate platform by integrating decentralised AI, creating immersive and monetisable real-world linked experiences.
Traveler browsing vibrant hotel images tablet modern lobby singapore skyline

Agoda boosts traveller confidence with AI-driven image upgrade

Mon, 25th Aug 2025
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ai
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ml
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content creation
Agoda has launched an AI-powered Content Enhancement Tool that upgrades hotel images, helping travellers book with greater confidence and clarity.
Australian family examining digital images photos ai art cozy home

Australians turn to online quizzes as AI art floods framing shops

Wed, 20th Aug 2025
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ai
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education, learning & training
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social media
Australians increasingly turn to Frameshop's online quiz to distinguish real photos from AI art as deepfake content searches soar by over 350% in August 2025.
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Adobe launches Acrobat Studio with AI, PDF tools

Wed, 20th Aug 2025
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encryption
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martech
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risk & compliance
Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.
Colorful illustration australian food influencer photographing gourmet meal

Australia's top food influencers earn up to AUD $18,401 per post

Tue, 19th Aug 2025
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marketing
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instagram
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social media
Australia's top food influencers earn up to AUD $18,401 per post as TikTok and Instagram redefine how Aussies discover meals and dining spots.
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Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation

Tue, 19th Aug 2025
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martech
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cdp
Marketers are harnessing AI and workflow tools to rapidly deliver personalised content, boosting agility amid soaring demand for faster, tailored campaigns.
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Shopfully appoints Blake Wright to boost Australian retail media

Tue, 19th Aug 2025
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martech
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omnichannel
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marketing
Shopfully appoints Blake Wright as Sales Director in Australia to expand its retail media presence and drive growth across digital and omnichannel platforms.
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MOTH unveils Space Moths, a quantum-powered game on Roblox

Tue, 19th Aug 2025
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quantum computing
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genai
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ai
MOTH launches Space Moths, a quantum-powered multiplayer game on Roblox with real-time level generation by IBM and IQM quantum computers.
Young australian gamers collaborating creating colorful video game worlds

Australia's gaming sector evolves with rise of platforms & UGC

Wed, 13th Aug 2025
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gaming
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physical security
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digital entertainment
Australia's gaming sector thrives as user-generated content and platform games reshape the industry, boosted by AUD $1.4 million investment and global trends.
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OWC Guardian SSD offers touchscreen security & fast transfers

Tue, 5th Aug 2025
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data protection
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encryption
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mdm
OWC Guardian SSD offers fast USB-C transfer speeds and touchscreen hardware encryption, ensuring secure, convenient data protection for professionals on the move.
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Norton launches AI deepfake detection for mobile in early rollout

Tue, 5th Aug 2025
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mdm
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ai
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cybersecurity
Norton has launched early access to AI-powered deepfake detection on mobile, helping users spot manipulated audio and video on Android and iOS devices.
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RØDECaster Pro II, Duo gain remote features in latest update

Thu, 31st Jul 2025
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uc
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wireless networks
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ethernet
RØDE updates RØDECaster Pro II and Duo with free firmware enabling remote audio collaboration via RØDE CallMe, supporting high-quality, low-latency connections.