Gamma Communications stories
Channel partners risk losing customers if they cannot turn acronyms like UCaaS and SASE into clear business outcomes.
Structured feedback can help firms spot shifting demand sooner and steer product, messaging and investment away from guesswork.
AI is starting to cut admin, speed up workflows and improve customer service as businesses shift from pilots to enterprise-wide use.
Rising complexity is pushing enterprise buyers to demand clearer outcomes, as AI and shifting expectations reshape technology decisions.
Many firms are stuck in pilot purgatory as governance and workflow redesign lag behind AI ambition, limiting scale and value.
Uneven fibre rollouts and rising AI risks are pushing enterprises to seek partners that can stitch together local needs across Europe.
As legacy systems fade, UK channel partners are using managed migrations to protect revenue and win new recurring income.
Partners are already seeing stronger pipeline conversion and margins as Webex turns existing bases into a simpler route to growth.
Retailers now face daily trading risk as PCI DSS 4.0 turns payment compliance into a continuous operational requirement, not an annual audit.
Despite reported gains, fewer than one in four UK organisations trust their cyber defences to withstand a major incident, a survey found.
Small firms taking card payments by phone face fraud, chargeback and compliance risks that Gamma says have been overlooked.
Brands entering UK mobile via MVNOs need clear differentiation and top-level backing, or their launch is likely to struggle.
Firms using embedded AI in meetings and messaging are already cutting admin, speeding decisions and improving customer response times.
Disconnected customer and internal communications are driving missed calls, repeat contacts and burned-out agents, according to the article.
AI is trimming contact-centre admin and lifting productivity as CX teams seek gains without sacrificing the human touch.
Millions of taxpayers should see faster, more consistent support as HMRC moves contact services onto a single cloud platform with AI tools.
With two million legacy lines still live, businesses face service disruption unless partners turn the 2027 PSTN deadline into migration gains.
MSPs risk losing deals and margin unless they bundle Teams-aligned calling, as customers demand simpler vendors and tighter integration.
Singapore's strict licensing and Singtel's dominance make Gamma's partner-led APAC plan a test of whether wholesale routes can open the market.
British firms could face costly disruption if they delay modernising communications before the PSTN switch-off on 31 January 2027.