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Australians spend more time on social media, TikTok leads the way

Wed, 21st Feb 2024
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gaming
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martech
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digital entertainment
Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.
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IAS extends AI-driven brand safety measures on Facebook & Instagram

Tue, 6th Feb 2024
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facebook
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instagram
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verizon
Integral Ad Science expands its AI-driven Total Media Quality Brand Safety across Facebook and Instagram, enabling advertisers to gain better insight into campaign safety and appropriateness.
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Safer Internet Day: CTO underlines risk to young web users

Mon, 5th Feb 2024
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firewalls
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breach prevention
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cybersecurity
On Safer Internet Day, WatchGuard's CTO Corey Nachreiner calls for enhanced online safety awareness, emphasising the threat of AI privacy concerns.
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Risk Outlook 2024 warns of AI-driven misinformation threat

Mon, 8th Jan 2024
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risk & compliance
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facebook
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instagram
The International SOS Risk Outlook 2024 warns of the growing impact of AI-induced misinformation, citing AI-manipulated videos of Singapore's PM as a key concern.
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Cloudflare reports 25% spike in global traffic & rise in cyber threats in 2023

Mon, 18th Dec 2023
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hyperscale
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public cloud
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it automation
Cloudflare reveals a 25% surge in global internet traffic and heightened cybersecurity threats in its 2023 report.
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Zitcha & Broadsign collaborate for optimised global retail media strategy

Fri, 1st Dec 2023
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digital signage
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martech
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commerce systems
Tech firms Zitcha and Broadsign partner to enhance in-store digital advertising, leveraging first-party retail data for improved targeting.
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Meta & Zitcha offer unprecedented retail ad reach through new venture

Fri, 17th Nov 2023
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customers
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facebook
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instagram
Meta and Zitcha are partnering to offer retailers access to a vast audience on Instagram and Facebook, revolutionising ad outreach on these platforms.
Data

n3 Hub unveils CDP Orchestrator for personalised marketing automation

Wed, 1st Nov 2023
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data analytics
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martech
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cdp
n3 Hub has launched its CDP Orchestrator, a personalised marketing automation tool designed to offer real-time audience engagement.
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MarketMedia & oOh!media partner to transform retail advertising

Fri, 13th Oct 2023
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facebook
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noel leeming
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instagram
MarketMedia and oOh!media join forces to install 330+ digital screens in retail stores across New Zealand by 2024.
Fallback

Envato appoints Noelle Kim as Global CMO to Empower Creative Community

Tue, 10th Oct 2023
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ai
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google
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facebook
Envato, the online creative community, has hired Noelle Kim as its new global Chief Marketing Officer. Kim brings extensive experience from Meta and Google.
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Google's Mathew Pretel appointed as Cartelux Head of Product

Wed, 10th May 2023
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martech
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google
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apple
Mathew Pretel, former Senior Advertising Solution Architect for Google, has joined Australian ad tech company Cartelux as Head of Product.
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New research highlights digital advertising insights

Thu, 19th Jan 2023
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martech
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facebook
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social media
Snapchat sees unexpected growth in ad portal visits, while Pinterest sees a decline, according to Similarweb's market update for Dec 2022.
Elie shuggi

New Chief Product Office at TrafficGuard will focus on global growth

Fri, 18th Nov 2022
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e-commerce
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facebook
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instagram
TrafficGuard appoints Elie Shuggi as Chief Product Officer to scale product offerings and support global growth against rampant ad fraud.
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Twelve social media threats to watch for in 2023

Mon, 14th Nov 2022
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malware
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phishing
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email security
There are so many social media platforms for us to choose from— and the same is true for cybercriminals looking to deploy their next attack.
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Avanan finds hackers exploiting Microsoft Dynamics 365 Customer Voice

Fri, 11th Nov 2022
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phishing
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email security
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microsoft
Researchers at Avanan, a Check Point Software Company, have shared some of the latest tactics hackers are deploying to take advantage of vulnerable consumers.
Fallback

Cohesity appoints Kevin Mandia as CEO of Mandiant

Fri, 16th Sep 2022
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advanced persistent threat protection
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digital entertainment
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cybersecurity
Cohesity appoints Kevin Mandia, CEO of Mandiant and cybersecurity expert, to its board and forms a Security Advisory Council to advise on emerging threats.
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Fast Company names #1 most innovative company in video

Tue, 19th Apr 2022
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digital entertainment
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ai
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youtube
Jellysmack, a global creator company, has been named in Fast Company's annual list of the World's Most Innovative Companies for 2022.
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A new way to test user experiences in Facebook, Metaverse, and VR

Fri, 21st Jan 2022
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crm
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cx
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martech
UserTesting has released new templates for its Human Insight Platform, allowing fast feedback from users in the metaverse.
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2022 will see increasing AI role in augmented and virtual reality

Thu, 6th Jan 2022
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supply chain
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ai
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ar, vr & metaverse
Artificial intelligence will play an increasing role in augmented and virtual reality in 2022, according to ABI Research.
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Is the Metaverse really the next big digital thing?

Tue, 28th Dec 2021
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gaming
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digital entertainment
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ar, vr & metaverse
The Metaverse, a shared 3D virtual environment, presents a challenge for location technology, says LocationTechNZ deputy chair Chris Morris.