TelcoNews Australia - Telecommunications news for ICT decision-makers
Australia
Guides
#
5g & beyond
#
broadband
#
internet of things
#
software-defined networking
#
unified communications
Search

Stories by Yann Burden

Story image
SMS Marketing: Balancing Benefits for Telcos While Avoiding Pitfalls
Tue, 21st May 2024
#
uc
#
cx
#
martech
SMS marketing offers telcos a potent tool for customer engagement, but strict Australian regulations demand meticulous compliance to avoid hefty penalties and reputational damage.