TelcoNews Australia - Telecommunications news for ICT decision-makers
Story image
How technology resellers can optimise revenue streams
Wed, 18th Oct 2023

As the Australian technology reselling landscape undergoes continuous transformation, resellers have emerged as adept intermediaries, skilfully uniting infrastructure owners and the end-users they cater to. According to Statista, in 2021, the economic contribution of the tech sector in Australia totalled a staggering 167 billion Australian dollars. This substantial figure includes the largest portion contributed by businesses in other sectors adopting technology. What's even more significant is the forecasted growth; the size of the tech sector is expected to increase to 250 billion Australian dollars by 2030.

This shift in the tech sector and its substantial economic impact has profound implications for technology resellers. As businesses in various sectors adopt technology and contribute to this growth, technology resellers have a unique opportunity to optimise their revenue streams and enhance their service offerings.

Discovering how technology resellers effectively wield these sophisticated platforms to adapt to the evolving environment and cater to a tech-savvy, value-driven consumer base is the core of our discussion. Being aware of the pivotal role of billing platforms, such as OneBill, as catalysts for business growth enables technology resellers to excel in this dynamic terrain while leveraging the growth of the tech sector.

Billing Process Automation: 
One of the most apparent advantages of a modern billing platform is its ability to automate the billing process. In a world where time is of the essence, automating routine billing tasks frees up valuable resources and personnel to focus on more strategic activities. By streamlining the invoicing, collection, and reconciliation processes, technology resellers can reduce errors, reduce time-consuming administrative tasks, and ensure that their cash flow remains optimised. This is especially crucial in a world where precision, speed, and agility are in high demand.

Channel Partner Management: 
In the IT and telecommunications industry, technology resellers often have complex networks of channel partners, each contributing a unique element to the value chain. A modern billing platform provides the tools needed to efficiently manage these relationships. Real-time visibility into sales and performance data allows resellers to identify strengths, weaknesses, and opportunities within their partner network. This valuable insight enables better decision-making and fosters stronger, more collaborative partnerships that drive revenue growth. Furthermore, channel partners can be empowered with tools such as hybrid catalogues and the ability to white-label and bill-on-behalf-of to seamlessly sell to their end users.

Automated Multi-Party Settlement and Commission Management: 
Billing in a multi-party ecosystem can be a logistical challenge, but it doesn't have to be. A cutting-edge billing platform automates the complex task of revenue sharing, commission management and real-time settlement, ensuring that everyone gets their fair share without the need for manual intervention. This not only eliminates disputes but also fosters trust and transparency among channel partners, leading to more efficient collaboration.

Integration with Payment Gateways: 
The ability to seamlessly integrate with various payment gateways is a game-changer for technology resellers. This functionality ensures that revenues are automatically received and recognised without delay. Delayed revenue recognition can lead to liquidity issues, hampering business growth and development. With a modern billing platform, this problem is solved, and businesses can access their funds promptly.

The combination of these features within a single platform is where the true potential lies. In essence, modern billing platforms act as catalysts for business acceleration. They allow technology resellers to allocate resources more strategically, build stronger relationships with channel partners, and streamline the complex processes of multi-party settlements and payment recognition.

As the IT and telecommunications sector in Australia continues to thrive, the role of technology resellers will become even more crucial. By embracing modern billing platforms, these resellers can optimise their revenue streams, achieve operational excellence, and, most importantly, deliver superior value to their customers. The beauty of these platforms is that they evolve with technology, ensuring that they remain relevant and powerful tools for technology resellers.